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Hi, I’m LaShonda ❤
CANVA VERIFIED EXPERT. TECH EDUCATOR.
FOUNDER OF BOOTSTRAP BIZ ADVICE
For well over a decade, my husband and I have produced educational videos internationally in both English and Spanish through our video production company Life Focus Pictures. Our commercial content has been distributed through outlets like ESPN, ABC, NBC, Fox, Comcast, Cinemark, and even national parks.
I am a HUGE advocate for sustainable, healthy rhythms in business and I am most well known for my 20-Hour Work Week practice that’s built on the foundation of deep focus work and a mindful morning routine.
In addition to leading a tech of 6 behind the tech education company Bootstrap Biz Advice, I am also a Flodesk University Instructor, Flodesk Partner and in 2022, I became one of the first 25 Canva Verified Experts in the world.

Recent Partners

Ways to Start Learning from LaShonda
advanced workshop subscription
Actionable training sessions with subject matter experts, co-hosted by LaShonda. Get instant access to past replays + a ticket to each upcoming workshop as a Star Student for just $10/month
content marketing membership
Bootstrap Creators is a membership designed for service providers running a business online who want to reduce tech overwhelm and boost sales through content marketing & community
1:1 YOUTUBE COACHING
strategy session
If you’re looking to reduce your time spent on Instagram, generate more leads, and increase your passive income, book a session to learn how to create a YouTube Passive Income engine for your business.

Podcast Guesting 101 | July Workshop
Want to Work Less & Live More? Start Guesting on Podcasts!
If you're hustling to build your business while also trying to protect your time and energy, podcast guesting could be a game-changer. It’s a simple yet powerful way to expand your reach, attract your ideal clients, and grow your community—all without the overwhelm.
By appearing on other people's podcasts, you can tap into established audiences, share your mission, and showcase your expertise, all while letting technology (and your voice) do the heavy lifting.
In this workshop, Jason will show you how podcast guesting can help you:
Build awareness and grow your audience
Attract the right opportunities to your business
Leverage someone else’s platform to make your message go further
We’ll cover:
Why podcast guesting should be part of your marketing strategy
How to find podcasts that align with your goals and audience
What a great pitch looks like—and how to avoid the ones that get ignored
Proven strategies to maximize the impact of every podcast appearance
